Privacy Notice

Fair Processing Notice for Online Customers of FKA Brands Ltd

Fair Processing Notice

FKA Brands Ltd, Somerhill Business Park, Five Oak Green Rd, Tonbridge TN11 0GP, will use the personal data that we collect from you for the following purposes:

Contact Details

We need your contact details to allow us to fulfil your order and provide post-sales customer service. To these ends, we will pass your details on to our close business partner organisations who provide key services supporting us. Our legal basis for the processing of contact details is to fulfil our contract to you.

Email Marketing messages and SMS

If you have said we can, we'll send you marketing messages to keep you aware of what we're up to and to help you see and find our products and services.

How to stop marketing messages from Homedics

You can control the marketing communications you receive from us through the Contact Preferences section on your Homedics account. You also have the following options.

  • Emails: You can also click on the 'unsubscribe' link in any marketing email you receive, and this will unsubscribe you from that method of communication
  • SMS Text Messages: You can also text 'stop' to the number provided within the communication and this will unsubscribe you from that method of communication
  • Any method of marketing: You can contact our Customer Care team. Once you do this, we will update our records to ensure that you don't receive further marketing messages

If you tell us you don't want to receive marketing messages it may take a few days for all our systems to be updated, so we would ask for your patience as you might get messages from us while we process your request.

Please note that opting out of marketing messages will not stop service communications such as order updates, or where you have asked for a specific 'back in stock' notification

Your rights

Your rights according to the General Data Protection Regulation are as follows:

The right to be informed

The right to access

The right to rectification

The right to erasure (except where we are prohibited from doing so by law)

The right to restrict processing

The right to data portability

The right to object

Rights in relation to automated decision making & profiling

Your rights under the GDPR will be fully supported by FKA Brands Ltd whilst complying with all legal obligations. Information about those rights can be found at www.ico.org.uk as well as a number of online resources. Specifically, your data is not subjected to any automated decision making.

If you have any concerns about the accuracy or use of the data you should in the first instance contact our Data Protection Officer to discuss and address your concerns. Contact details are on this website and order paperwork you might have received from us. If unsatisfied you are entitled to complain to the Information Commissioner’s Office via www.ico.org.uk .

Data Transfers Outside of the UK / EU

Your data may be held on servers which are physically located in the US. Your privacy is maintained by safeguards provided by contractual arrangements and by the Privacy Shield agreement between the EU and US Administrators.

FKA Brands Ltd processes personal data

What is Personal Data?

Personal Data is defined as ‘any information relating to an identified or identifiable natural person (‘data subject’); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person”

Why does FKA Brands Ltd need to collect and store personal data?

In order for us to provide you with a service to supply goods, we need to collect personal data for correspondence purposes. In any event, we are committed to ensuring that the information we collect and use is appropriate for this purpose and does not constitute an invasion of your privacy.

We may pass your personal data on to our close business partner organisations in the course of dealing with you. Our contractors are obliged to keep your details securely, and use them only to fulfil the service they provide on our behalf. Once your service need has been satisfied, we will dispose of the details in line with FKA Brands Ltd’s procedures.

How FKA Brands Ltd uses your information

FKA Brands Ltd will process - that means collect, store and use - the information you provide in a manner that is compatible with the EU’s General Data Protection Regulation (GDPR). We will endeavour to keep your information accurate and up to date and not keep it longer than is necessary. In some instances, the law sets the length of time information has to be kept, but in most cases FKA Brands Ltd will use its discretion to ensure that we don’t keep records outside of our normal business requirements.

We don’t use this account data or order history data for automated profiling. Our aim is not to be intrusive and we undertake not to ask irrelevant or unnecessary questions. Moreover, the information you provide will be subject to rigorous measures and procedures to minimise the risk of unauthorised access or disclosure.

New - Microsoft Carity:

We partner with Microsoft Clarity to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit  https://privacy.microsoft.com/en-US/privacystatement to find out more.

What cookies does Claity set

Name Purpose Value Passed
_clck Persists the Clarity User ID and preferences, unique to that site, on the browser. This ensures that behavior in subsequent visits to the same site will be attributed to the same user ID. String
_clsk Connects multiple page views by a user into a single Clarity session recording. String
CLID Identifies the first-time Clarity saw this user on any site using Clarity. String
ANONCHK Indicates whether MUID is transferred to ANID, a cookie used for advertising. Clarity doesn't use ANID and so this is always set to 0. Flag
MR Indicates whether to refresh MUID. Flag
MUID Identifies unique web browsers visiting Microsoft sites. These cookies are used for advertising, site analytics, and other operational purposes. GUID
SM Used in synchronizing the MUID across Microsoft domains. Character Flags

Using your personal data

We will use the information you provide for the following purposes:

The provision of goods, to provide post-sales customer service and for marketing if you have opted into our marketing list.

If you have any questions about privacy or data storage, please write to us at:

HoMedics UK,

FKA Brands Ltd,

Somerhill Business Park,

Five Oak Green Road

Tonbridge,

Kent

TN11 0GP

or email us at: dpo@fkabrands.com

or telephone us on: (0) 1732 354828

List of cookies we collect

The table below lists the cookies we collect and what information they store.

Cookie name What it does
CART The association with your shopping cart.
CATEGORY_INFO Stores the category info on the page, that allows to display pages more quickly.
COMPARE The item that you have in the Compare Products list.
CURRENCY Your preferred currency
CUSTOMER An encrypted version of your customer ID with the store.
CUSTOMER_AUTH An indicator if you are currently logged into the store.
CUSTOMER_INFO An encrypted version of the customer group you belong to.
CUSTOMER_SEGMENT_IDS Stores the customer segment ID
EXTERNAL_NO_CACHE A flag, which indicates whether caching is disabled or not.
FRONTEND Your session ID on the server.
GUEST-VIEW Allows guests to edit their orders.
LAST_CATEGORY The last category you visited.
LAST_PRODUCT The most recent product you have viewed.
NEWMESSAGE Indicates whether a new message has been received.
NO_CACHE Indicates whether it is allowed to use cache.
PERSISTENT_SHOPPING_CART A link to information about your cart and viewing history if you have asked the site.
POLL The ID of any polls you have recently voted in.
POLLN Information on what polls you have voted on.
RECENTLYCOMPARED The items that you have recently compared.
STF Information on products you have recently emailed to friends.
STORE The store view or language you have selected.
USER_ALLOWED_SAVE_COOKIE Indicates whether a customer allowed to use cookies.
VIEWED_PRODUCT_IDS The products you have recently viewed.
WISHLIST An encrypted list of products added to your Wishlist.
WISHLIST_CTN The number of items in your Wishlist.

 

Use Of Cookies

A cookie is a small text file that is placed on your device containing information about your use of a website.

We use cookies on our website as part of giving visitors the best possible experience. By continuing to visit this site you are agreeing to the use of cookies and similar technologies for the purposes described in this policy.

Cookies are used to store data on your device to manage your shopping basket, also meaning that the basket contents are kept between visits. A number of cookies are used to record technical information necessary for our web servers to work properly. No personally identifiable information in stored in these cookies.

Google Analytics

These cookies are used to store information, such as what time your current visit occurred, whether you have been to the site before, and what site referred you to the web page. These cookies contain no personally identifiable information but they will use your computer’s IP address to know from where in the world you are accessing the Internet.

Google stores the information collected by these cookies on servers in the United States. Google may transfer this information to third-parties where required to do so by law, or where such third-parties process the information on Google’s behalf.

In order to provide website visitors with more choice on how data is collected by Google Analytics, Google has developed the Google Analytics Opt-out Browser Add-on. The add-on communicates with the Google Analytics JavaScript (ga.js) to stop data being sent to Google Analytics.

The Google Analytics Opt-out Browser Add-on does not affect usage of the website in any other way. A link to further information on the Google Analytics Opt-out Browser Add-on is provided below for your convenience.

http://tools.google.com/dlpage/gaoptout?hl=None

For more information on the usage of cookies by Google Analytics please see the Google website. A link to the privacy advice for this product is provided below for your convenience.

http://www.google.com/analytics/learn/privacy.html

We use cookies to improve the relevancy of ads on Google and other websites; this is called remarketing and can be opted out of through Google’s Ad Settings.

3rd Party Service Providers and Use of Cookies

Mention Me will place functional cookies if you interact with the refer-a-friend programme. Find more information here.

Also, please find our Mention Me Terms and Conditions at the end of this Privacy Policy.

DISABLING COOKIES

If you would like to restrict the use of cookies you can control this in your Internet browser. Links to advice on how to do this for the most popular Internet browsers are provided below for convenience and will be available for the Internet browser of your choice either online or via the software help (normally available via key F1).

Internet Explorer

http://windows.microsoft.com/en-GB/windows7/Block-enable-or-allow-cookies

Google Chrome

https://support.google.com/chrome/bin/answer.py?hl=en-GB&answer=95647&p=cpn_cookies

Mozilla Firefox

http://support.mozilla.org/en-US/kb/Blocking%20cookies

Apple Safari

http://docs.info.apple.com/article.html?artnum=32467